1-Sep-06 0:00 AM CST

LECHUZA innovations for GAFA 2006

PRESS RELEASE

______________________________ B R A N D S T Ä T T E R G R O U P ________

We can only become great by striving every day to improve -
LECHUZA innovations for gafa 2006

Even bigger: The new LECHUZA CUBICO 50, 95 cm (37.4 in) tall

LECHUZA is at home where good taste and functional design meet. More and more businesses, architects and interior gardeners throughout the world are discovering this, showing continued enthusiasm for the designer column of the LECHUZA range: the LECHUZA CUBICO. Until now only available in sizes 40 (40x40x75 cm, 15.7x15.7x29.5 in) and 30 (30x30x56 cm, 11.8x11.8x22 in), in the past 2 years it has found its way into hundreds of company buildings, adorned numerous building entrances and become ever more popular in domestic homes.

The CUBICO plant liner and the optionally available sub-irrigation set has become increasingly popular, not only thanks to its extraordinary form, but also due to the functionality of the container.
Now it’s time to grow beyond that. The new CUBICO 50 - even bigger and with even more plant volume - gives customers and visitors the opportunity to form a lasting first impression and provides a fitting reception. Impressive at 95 cm (37.4 in) tall and 50 cm (19.7 in) along the side edges and – as you’d expect from CUBICO – simply elegant.

All firmly under control: The new CUBICO plant liner with sturdy recessed carrying handles

The CUBICO plant liner
Since its introduction to the market in the fall of 2003, this new column shape in the range of plant container manufacturer LECHUZA from Zirndorf, Germany was loved by everyone. The simple elegance and lines of the CUBICO, that are so difficult to achieve with such precision using other manufacturing processes, has fascinated interior gardeners worldwide. But because such a column shape is also planted by specialists, the attention of the interior gardener is drawn considerably to a further advantage of the CUBICO, quite apart from its extraordinary design and light weight of just 5 kg with a height of 75 cm (29.5 in): The plant liner. This means that only the liner needs planting and not the whole column, which can then be conveniently transported to the customer, saving on space too. The planted liner then simply needs to be placed in the CUBICO on-site. Done!

New: More stable, thanks to the handles
LECHUZA has further improved the interchangeable plant liner for gafa 2006, by making it more stable with practical handles (2 handles for the CUBICO 30 and 40, 4 handles for the CUBICO 50 plant liner), that disappear from view after use into the liner. Additional support for the plant liner is provided by the 4 tubes supplied, which are placed inside the CUBICO. So practical, that changing the planting is a breeze.

Noble and strong: The new range colors scarlet red and espresso metallic

Timeless elegance is only one of the maxims of the LECHUZA container series. Due to the large demand for our metallic finishes anthracite and silver, LECHUZA is introducing another color at gafa: Espresso metallic. For everywhere where warm tones are used for emphasis or where the observer should be fascinated by the light dancing on the silken metallic surface.

For those who also like red, all models and sizes are also now available in fresh scarlet red with a high-gloss surface: brilliant through and through.

CONTACT:
Geobra Brandstätter GmbH & Co. KG
LECHUZA marketing and PR department
Katja Schlicht General Manager Marketing
Brandstätter Straße 2-10
90513 Zirndorf
Telephone: +49 911 9666 660
Fax: +49 911 9666 178
katja_schlicht@lechuza.com
www.lechuza.com

Effective: 09.01.06

For additional information on this article, please contact:

Katja Schlicht

+49 911 9666 660

Source: Lechuza Brandstatter Group